Board of Directors

Dr. Rebecca Cipriano, MD, FACOG, MS
Founder/Medical Director of Pop Weight Loss

Dr Rebecca Cipriano

Dr. Rebecca Cipriano is a well-respected and in-demand medical doctor, board-certified in obstetrics and gynecology, in private practice for more than 15 years. Known for her warmth, candor and professionalism, she is the co-founder of one of the most popular OB/GYN groups in New Jersey.

After years of caring for women of all ages and walks of life, she recognized the rapidly emerging need for nutrition counseling as a means of prevention as well as panacea for what ails them.

Governed by the breadth of knowledge she obtained via her master’s degree in clinical nutrition and guided by her passion to help patients live a healthy life on all levels, she founded A Better You Weight Management Centers in 2008 – now Pop Weight Loss.

More than a typical weight loss program, Pop Weigh Loss offers medically supervised, one-on-one nutrition counseling with a goal of teaching people how to not just lose the weight but keep it off for life.

As A Better You bloomed, so did Dr. Rebecca’s media profile, including speaking engagements and televised appearances with wellness luminaries like Deepak Chopra and Dr. Oz, which positioned her as the foremost expert on medically supervised weight loss and nutrition as a lifestyle choice.

Dr. Rebecca is a pioneer in the field of personalized weight loss and advocates for health and fitness as a non-negotiable lifestyle change, rather than a trend or quick-fix.

Ever fueled by her desire to educate and empower men, women and children on the real way to lose weight and feel better, Dr. Rebecca began putting pen to paper in 2011 to write Pop: Burst the Diet Bubble and Finally Lose Weight. In early 2012, she also set the wheels in motion to elevate the allure of her already booming weight loss business (which has helped thousands of people lose a combined total weight of more than 100,000 pounds) by rebranding it as Pop Weight Loss, a nationally franchised program that delivers her tried and true personalized, one-on-one weight loss solutions to everyone.

Dr. Rebecca believes that proper nutrition, as supported by regular exercise and a handful of other healthy living habits, is the catalyst for all positive change in your life. Her program calls on a mind-body connection that helps people effect real and lasting change that nourishes a life in which excess weight (and the health problems it causes) is no longer an issue.

Dr. Joe Cipriano, MD, FACOG
Co-Founder and President of Pop Weight Loss

Dr. Joe Cipriano

Dr. Cipriano attended high school at St. John Vianney in Holmdel and went to college at Rutgers University. He received his medical degree at UMDNJ – New Jersey Medical School. Dr. Cipriano completed residency training in obstetrics and gynecology at New York Medical College.

Dr. Cipriano was in private practice for six years in New York prior to returning to Monmouth County to start Colts Neck OB/GYN, which is now Healthy Woman, and Pop Weight Loss with his wife Dr. Rebecca Cipriano. He is board certified in obstetrics and gynecology and has almost 15 years’ experience in obstetrics, gynecology and gynecologic surgery.

Joseph Hoban


Joe has more than 30 years of experience successfully operating and developing health care providers. In addition to acting as an advisor for Pop Weight Loss, he is the founder of Ella Health. Prior to Ella, he served as Chief Development Officer of Solis Women’s Health, a national operator of breast centers. He was also the Vice President of Development for SemperCare, a national operator of long-term acute care hospitals and Senior Vice President, marketing and sales, for ServiceMaster Healthcare Services. He earned a bachelor of science from Villanova University.

Dr. Maurice Recanati


Dr. Recanati joins the Pop Weight Loss advisory board with robust experience in the healthcare field. As a member of organizations including the American Medical Association and American Congress of Obstetrics and Gynecology, Dr. Recanati is able to provide valuable medical perspectives enabling Pop Weight Loss to formulate a successful business model which medical practitioners can adopt for success. He earned a Doctor of Medicine from Duke University School of Medicine and in his spare time, Dr. Recanati is a private pilot, master scuba diver and philanthropist.


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